
Walking through Melbourne University for the first time feels a bit like going on a wild goose chase, and it’s not because of the layout, but because all of the buildings look the same – blonde brick, concrete and blue steel – and not of the Zoolander variety!
As you make your way through to the Melbourne Uni Student Union North Court, a brilliant pop of red greets you, followed by the warmth of our resident pot plants, the sound of funky beats pumping from the cart and the smell of fresh coffee, pungent herbs and sizzling garlic – say hello to STREAT’s latest cafe.
STREAT worked with the talented Ammon Beyerle and Pete Spence from Herestudio Architects to design and craft our new café. The innovative design features walls made from iconic red recycled milk crates that lovingly wrap around our food and coffee carts. The result is visually spectacular!
This is the first time that we have had a sizable piece of real estate that has allowed us to pull off a double site, but does this compromise the STREAT experience? Definitely not!
I’m proud to say that our latest street cafe is a smooth operator that is quickly earning a reputation for the ‘best coffee on campus.’ And coffee that is ‘AMAZING and quick!’ and ‘some seriously good coffee karma for your morning caffeine kick!’ Our gourmet sandwiches are also earning a decent foodie following among students and faculty – we had our very first onsite catering gig just the other day and two loyalty cards have been completed since we opened up just three weeks ago.
Our CEO Rebecca Scott also had a thing or two to say about working on our latest venture. "I’m looking forward to working with Melbourne University Student Union Ltd and I’m proud that this year we’ll give customers over 45 reasons to share a meal or buy a coffee with STREAT at our latest street cafe. They are... Jamie, Bahareh, Andrew, Rayne, Imogen, Jen, Damien, Wren, Maddie, Con, John, Medina, Nathan, Chloe, Susie, Chantelle, Jake... the list goes on!”
Throughout 2011 STREAT will work with 40 homeless youth. Through the support of you – our loyal customers, we will provide 20,000 hours of paid employment to our trainees.
By the end of 2011 STREAT will be serving up to 1,000 customers daily across both of our street cafe sites with a target of hitting the 100,000 coffee served mark by Christmas.
So come on down to see our latest food and coffee cart for yourselves, and help us stop homelessness the delicious way by sharing a meal with us.
Kylie